Wednesday, 16 November 2011

My Double Page Spread

Lilly Howard is a brand new emerging artist. I want my audience to envy her because of her new life as she can barely go anywhere without being noticed anymore. She is 22 and not used to all the attention; I feel as though this feature about her could relate to the target audience as she came from being a normal girl to a well-known artist in such a short time. 
The magazines discourse is going to be very simple. It will avoid using complex words so the magazine has the potential to widen its range of audience. Simplifying long words will make the magazine appeal to more ages as younger people will be able to understand and follow the story of Lilly Howard. Simple language will not only be used for the double-page spread, but also for the front cover and the contents page. It is true that the way you speak language reflects your perception on the world, and therefore people judge you for it; their first impression will be based on the way you speak. It is for this reason that there will be key words and phrases which will identify a particular audience; between 14 and 25. This is the key age for people who read music magazines and will therefore have a higher chance of success. The gender audience of 'TUNE' is not specified; but depending on who is featuring in the weekly issue, there may be more of one gender than the other each time. For example, boys probably won't want to read about the detailed life of Pixie Lott and what films she enjoys, but girls may not want to read about what Alex Turner's tactics are to get girls. 


Planning a DPS has to be focused on in two different aspects; 
1) The positioning of the reader and subject (the main back story of the article and its purpose)
2) Patterns of word choice which will reinforce the subject-reader relationship


The positioning of my reader-subject relationship is explained in more detail in the "Intertextuality" paragraph on my blog. The patterns of word choice is shown below in the sample of the lexical cohesion that are the kinds of words that will be used in my magazine. 


Indie  -  Rock 'n' Roll  -  Influence/Inspiration  -  Festivals  -  Relationships  -  Personal Life  -  Tour  -  Style  -  Individuality  -  Quirky  -  Confident  -  Laughing 


These key words and phrases will feature in my article to reinforce the relationship between the readers and the magazine. It will help to define a specific audience by seeing who is interested in reading the article, which my focus group will give feed back on. 

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